As the Edison Chen sex scandal enters its third week, the fallout continues. Chen, the Canadian-born Asian film star who had the fortune of bedding a cavalcade of Asian starlets but the misfortune of having lewd photos he took of said starlets wind up on the Internet, has just been dropped as the face of EPS, a major Hong Kong credit card company. It was previously reported that Chen's roles in Christopher Nolan's Batman flick as well as a host of upcoming Asian action films may also be cut.
Chen, whose middling song-and-dance talent belies just how popular he is overseas, also has endorsement deals with Pepsi, Levi's, and Samsung. Those companies have not yet dropped him, though a spokesperson for Pepsi has said they are "constantly monitoring" the situation.