EXCLUSIVE: Tim Tebow's Super Bowl Commercial Fumbles With Viewers


Posted on Feb 23, 2010 @ 10:59AM  
DNP Random Things
Zuma Press

The anti-abortion Super Bowl commercial featuring Florida Gators Quarterback Tim Tebow and his mom was a big flop with viewers, RadarOnline.com has learned.

EXCLUSIVE VIDEO: Gloria Allred Threatens CBS For Allowing Tim Tebow Anti-Abortion Commercial

The commercial, that is estimated to have cost Focus on the Family more than $1 million, had very little recall from viewers.

One out of five viewers couldn’t even tell you what the commercial was about, according to a new survey from the Christian-Oriented Barna Group.

What’s worse: 43 percent of those surveyed by phone didn’t even see the commercial.  Only four percent of those who call themselves “pro-choice” say they reconsidered their stance on abortion.

CBS was criticized for airing the highly controversial ad to TV’s biggest audience ever…106 million viewers.

The Barna Group conducted the nationwide phone survey of 1,001 adults from Feb. 7- 10.



...

by theholliester
Posted Tue, 02/23/2010 - 7:42pm

Huge for Tebow. The commercial was fine. I dont know what useless poll they are citing but PEOPLE DONT REMEMBER IT BECAUSE THEY WERE WASTED....Hello dummies, people drink on SB Sundays. Its a uselss poll and a useless hit on the pro life movement.

by matsterman
Posted Tue, 02/23/2010 - 5:27pm

I think "flop" is being kind..it was soooo stupid! They shouldn't have paid one dollar for it, let alone one million! Maybe they need that ho Carrie Prejean to dance naked with Tim...people would remember that!

by Katiemae
Posted Tue, 02/23/2010 - 4:02pm

I remember watching the commercial and wondering if it was a spoof or parody of the actual commercial that was going to air. Unfortunately, I think the marketing dept. swung & missed with their $1millon effort.

by barto
Posted Tue, 02/23/2010 - 3:22pm