Playboy Bares Its Plans


Posted on Dec 10, 2008 @ 09:42AM  

Sure some print media are having trouble these days. Especially at Playboy, whose flagship magazine has been bashed by the availability of nude images on the internet.

But while the company let go of 14% of its employees in 2008, and will face continued cuts next years -- including, as RADAR reported, the loss of chairman and chief executive Christie Hefner -- there is a bright spot.

Where? In underwear!

The company has seen exceptional growth of its Playboy underwear line in the Chinese and Indian markets.



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