R-rated Makeover for Disney's Heroines

SNOW WEISZ Rachel Weisz
Since the tween girls of today aren't exactly playing with dolls anymore, Disney is desperate to keep their brand of playthings relevant—even sexy—to the pop-culture savvy tots.

But how to conquer a demographic that's preoccupied with naughty Facebook gifts, who date-raped whom on Gossip Girl this week, and whether or not Miley Cyrus is pregnant? Why, tart up Cinderella, Pocohontas, and Ariel, of course.

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