President Barack Obama, at a World AIDS Day event in Washington D.C. Thursday, said, "We can beat this disease" with enhanced treatment, awareness and efforts on a global level.

"The rate of new infections may be going down elsewhere, but it's not going down here in America," the president said. "There are communities in this country being devastated still by this disease.

“When new infections among young, black, gay men increase by nearly 50 percent in three years, we need to do more to show them that their lives matter."

One day after RadarOnline.com showed you a powerful photograph of Kim Kardashian lying in a coffin -- playing 'dead' -- to bring awareness to AIDS, we have several more haunting photos of other celebs doing the same.

PHOTOS: More Celebs Play 'Dead' On World AIDS Day

To mark World AIDS Day on December 1st, some of the biggest names in Hollywood,music and sports agreed to be photographed pretending to be dead as part of a campaign called "The Digital Life Sacrifice". As part of the fundraiser, the celebs logged off their Twitter, Facebook and MySpace accounts on Tuesday and will not sign back on until $1 million is raised for Alicia Key's Keep A Child Alive cause.

Kim Kardashian is playing dead - for a good cause.

The reality TV vixen is appearing in a shocking new ad in which she lays in a coffin to raise awareness for World AIDS Day, which is Wednesday, December 1.

"Kim Kardashian Is Dead," the ad reads, explaining that she has sacrificed her digital life "to give real life to millions of others affected by HIV/AIDS in Africa and India," the ad reads. "Visit BuyLife.org or text 'KIM' to '90999' to buy her life now."