In these tough economic times everyone is cutting back, including the ultra wealthy Maloof family, but RadarOnline.com spoke exclusive with Dr. Paul Nassif who wanted to explain why he’s been offering his clinic’s top quality services at a reduced rate on discount website Gilt City.

The reality star husband of Real Housewives of Beverly Hills star, Adrienne Maloof, explained to RadarOnline.com that it’s not so much about cutting costs to drum up new business as pricing competitively so cash strapped customers get to try his range of exciting new products and services.

“We have cutting edge new products in our office that I know people will be excited to try,” Dr. Nassif explained to RadarOnline.com.

“In our family we’re cutting back on extravagances and I know people everywhere are so we’ve come up with a way to make the most luxurious treatments available to as many people as possible at these affordable prices.”