Natasha Bedingfield To Perform At CIROC & Godiva Chocolate Infused Vodka Pre-Grammy Soiree
Posted on Feb 10, 2011 @ 04:58PM - Add a comment
International chart-topping singer Natasha Bedingfield will be performing at CIROC Vodka & Step Up Women’s Network Women of Music Celebration on Friday night, which will be hosted by former Pussycat Doll Nicole Scherzinger.
The pre-Grammy bash, which is being held at the The Colony nightclub, is expected to draw the likes of Jason Derulo, Carmen Electra, Serena Williams and Stephanie Pratt.
Take A Taxi: On Diddy!
Posted on Dec 31, 2009 @ 03:38PM - Add a comment
Diddy Combs wants you to be responsible this New Year’s Eve. He also wants you to drink CIROC; what he calls “the official vodka of New Year’s Eve.”
Once again, Diddy’s vodka brand, CÎROC ,the E! Entertainment and the New York City Taxi & Limousine Commission will distribute pre-paid taxi cards (valued up to $15 and redeemable in the city's 13,000-plus taxicabs) to encourage “responsible decision-making” this holiday season. And this year the “street teams” bring the Safe Rides program to Vegas as well.
CÎROC teams will distribute thousands of debit and MTA cards to adult consumers (while supplies last) in New York City between 8:00 p.m. and 11:00 p.m. on New Year's Eve. Each debit card will provide up to $15.00 in cab fare-the approximate cost of a single taxicab fare within New York City. All MTA cards are redeemable for a one-way subway or bus fare valued at $2.25.
In Las Vegas, CÎROC brand ambassadors will distribute pre-paid taxi cards (valued up to $15) at key venues and high traffic locations in an effort to promote responsible decision-making this holiday season.
Check out a slightly “waxy” Diddy
Here’s what the man who knows a little about parties himself, has to say:
“As the ‘Official Vodka of New Year’s Eve,’ we made a huge impact last year helping New York get home safely, so I’m proud to announce that we’re bringing Safe Rides back in an even bigger way,” said Combs.. "New York stands as the world's icon for a New Year's Eve celebration and Las Vegas is the biggest party destination in the country. By bringing this program to both of these great cities we will continue to show the rest of the country that a sophisticated holiday celebration doesn’t end when the ball drops, but when everyone gets home safely.”
Here’s to you, Diddy.
Drink Like The Diddy This Holiday Season!!
Posted on Nov 20, 2009 @ 12:01PM - Add a comment
HOLIDAY GIFT GUIDE:
Eggnog is so passé: This holiday season, make your friends and loved ones happy with the most high-end French vodka on the market right now, CIROC.
The vodka brand, which Sean "Diddy" Combs is a part-owner of, is made from carefully-selected Mauzac Blanc and Ugni Blanc grapes, grown high in the Gaillac region of France, that produce a wine using cold fermentation. It is then distilled five times to produce an exquisite, smooth taste.
The hip-hop icon recycled an 80s marketing trick to show the value of his brand: The blindfolded taste test.
“We’re doing the Diddy CIROC Challenge,” Combs told the Las Vegas Sun. “It’s like the Pepsi Challenge.”
Combs said that the CIROC brand outperformed Belvedere, Grey Goose and Absolut vodkas at an 80 percent rate, "which is just phenomenal -- even we didn’t think it was going to be that high.”
This holiday season, some delicious, and seasonal, cocktail recipes have been concocted for CIROC, as well as gift packages that will bring smiles to the recipients' faces.
For more info, check out Ciroc.com.
